Google Analytics is a free visitor tracking software with which you can track your online store's visitor figures, traffic sources, and search engine ranking.
With MyCashflow's Google Analytics extension, you can easily add the Google Analytics visitor tracking service to your online store.
The extension also includes support for Enhanced Ecommerce tracking, as well as Google Optimize.
Read MyCashflow's description of the Google Analytics service.
This article is about the old Google Analytics extension.
There is a new Google Analytics 4 extension, which enables you to use the newest version of Google Analytics in your store.
Google will sunset the old Analytics version on 1 July 2023.
It is recommended to use the old and new Google Analytics extension side-by-side until the old version seizes to function.
Read more about the differences between the old and new Analytics.
Pricing
Using the service is free of charge.
Installation and setup
To use the extension, you need a Google Analytics account. You can create an account at https://www.google.com/analytics/
Google Analytics can be enabled in two different ways depending on whether you are using the old Universal Analytics or the newer Google Analytics 4. Instructions for setting up both versions can be found below.
Read also the general extension installation and deployment instructions.
Extensions are not available in MyCashflow Free plan.
Installation using the newer Google Analytics 4
MyCashflow doesn't support the new tracking ID that starts with G and comes with the Google Analytics 4 version, so if you use the new version, you'll have to create a new property and select the option to create a tracking ID of the old type that starts with UA in its additional settings.
If you already have a property created with the appropriate settings in your account, you can also use it (start from step 5).
Here's how to create a Google Analytics 4 property that can be used in MyCashflow.
Installation using the old Universal Analytics
If you are using a property based on the old Universal Analytics, you can enable it in your online store as follows:
Google Analytics is now enabled in your online store. You can make sure that tracking works properly in Google Analytics, on the page , by using the feature.
Google Analytics and SSL-encrypted domains
Google Analytics often interprets returning from payment services to the online store as referral traffic. This is especially problematic when tracking order conversions, as it prevents conversions from being logged in the tracking service.
Most often this issue occurs after SSL encryption has been enabled.
After enabling encryption, disable tracking for the no-longer-necessary referral traffic to external services in Analytics.
See the instructions and a list of recommended websites for which the tracking should be disabled.
Also change the website's URL into the encrypted https:// version in Google Analytics:
- On the page Default URL , in the menu
- On the page Website's URL , in the menu